“Does Facebook really work for my business?”

This is one of the most common questions that I get asked all the time which is “Does Facebook really work for my business? I know that it may work for some businesses but will this really work for my business?”


Here’s the facts of the matter.


Facebook is no different than a billboard


Meaning, it’s used to get somebody’s attention, which is the fundamental foundation of getting a new customer, first you need their attention.

Why is Facebook 100 times better then a billboard? Because it has the power to reach anybody in the entire world and also target highly qualified people


For example, you can run an advertising campaign on Facebook Instagram or YouTube, and let’s say you are a dental practice, you know from being in business for years and years that your average customer is above the age of 45 and lives within a 15 mile radius of your location, You can show advertisements only to those specific people.


Think about how powerful that is. The last thing that you want to do is send out an ad campaign targeted to the masses because then you have one message that’s trying to be related to all different type of people, many of whom aren’t a good fit for your services!


With the power of social media advertising, your advertisement will only get in front of the people that you want the advertisement to get infront of.


So the question isn’t “does Facebook work for my business” the question is “do I know how to make Facebook work for my business”….


Did you know that the average person spends three hours every single day on their cell phone?


Did you know that the growing majority of our population is now getting their information their news and entertainment from social media and their mobile phone?


This transition of people in society moving from technology consisting of television, radio and newspapers to now mobile phones, the Internet and social media is bigger than the transition of from radio to Television.

Businesses all around the world are taking advantage of these technologies and you can too.


I recently ran an advertising campaign for Dr. Jay for Cazes Family dentistry located in New Jersey. A campaign that was purely ran from Facebook advertising generated him over $11,000 in revenue which is over a 10 times return on his investment.


Another customer of mine ran in advertisement generating over $2000 in revenue getting a four times return from one campaign.


The list goes on and on.


Facebook works any business. It’s not even a question in my mind. The better question is, “do I know how to make Facebook work for my business?”


I hope this helps.


If you ever have any questions please feel free to email me at matt@pioneersofmarketing.com


I love helping people reach their goals and we can set up a free strategy call.


Matt Buchanan